When it comes to selling a property, a real estate yard sign is like the silent salesperson standing out front, constantly advertising the home to passersby. As a real estate yard sign supplier, I've seen firsthand how crucial it is to get the information on these signs just right. So, let's dive into what information should be on a real estate yard sign.
Basic Property Details
First off, the most fundamental info is about the property itself. You gotta include whether it's for sale or for rent. This seems like a no - brainer, but it's the first thing people need to know. A big, bold "For Sale" or "For Rent" at the top of the sign is a must. It catches the eye and immediately tells the passerby what's up with the property.
Next, you can add some quick details about the property. If it's a house, mention the number of bedrooms and bathrooms. Something like "3 Beds, 2 Baths" gives potential buyers or renters a fast idea of the property's size and layout. You can also throw in a little bit about the lot size if it's something special, like "Large Corner Lot" or "1/2 Acre Property".
Contact Information
Now, this is where the magic happens. Without proper contact info, your yard sign is just a pretty piece of cardboard. You need to have the name of the real estate agent or the agency clearly visible. This gives people a face or a brand to trust. If it's an individual agent, use their full name, and maybe add their title like "Licensed Real Estate Agent".
Right below the name, put the phone number. Make it big and easy to read. You don't want someone squinting at your sign trying to figure out the digits. A mobile number is great because it means the agent can be reached directly, even when they're out and about.
Email addresses are also a good addition. Some people prefer to communicate via email, especially if they want to send over some questions or details about themselves. But keep in mind, the email should be professional - no funky or old - school addresses.
Pricing (Optional but Recommended)
If you can, include the price on the sign. It's a huge draw for people. They want to know right away if the property is in their budget. For a for - sale sign, put the asking price. For a rental, mention the monthly rent. However, there are times when you might not want to put the price. Maybe the seller wants to create some mystery and have people call for details. Or perhaps the price is negotiable and you don't want to set a hard number just yet.
Special Features or Selling Points
Highlighting the unique features of the property can really make your sign stand out. If the house has a brand - new kitchen with stainless - steel appliances, say "Newly Renovated Kitchen with SS Appliances". A pool is always a big plus, so "Private Pool" is a great thing to put on the sign. Other selling points could be a renovated bathroom, a large deck, or a walk - in closet.
If the property is in a desirable location, like close to a good school, a park, or public transportation, mention it. Something like "Walking Distance to Elementary School" or "Steps from Metro Station" can attract families or commuters.
Branding and Design Elements
Your yard sign should also have some branding elements. Use the logo of the real estate agency. It helps build brand recognition and gives the sign a more professional look. You can also use colors that are associated with the agency. For example, if the agency's colors are blue and yellow, incorporate those into the sign's design.
Fonts matter too. Choose a font that's easy to read from a distance. Avoid fancy or hard - to - decipher fonts. And make sure the text is big enough. You want people driving by at 30 miles per hour to be able to read the important stuff.
Additional Resources
You can also add a QR code to the sign. This is a great way to provide more information. When people scan the QR code, they can be directed to a detailed listing page with more photos, floor plans, and additional property details. It's like having a mini - website on your yard sign.
Different Types of Real Estate Yard Signs
There are various types of real estate yard signs available, and each has its own pros and cons. For example, Cheap Bandit Signs With Stakes are a cost - effective option. They're easy to set up and can be a great choice for short - term listings or if you're on a tight budget.
The 18x 24 Courtyard Sign With Custom H - pile Courtyard Sign is a bit more substantial. It's larger, which means it can hold more information and is more visible from a distance. The custom H - pile makes it easy to install in the ground and keeps it stable.
If you're worried about the weather, Waterproof Yard Signs are the way to go. They can withstand rain, snow, and sun without fading or getting damaged. This is especially important if your listing is going to be up for a long time.
Conclusion
In conclusion, a well - designed real estate yard sign with the right information can make a huge difference in selling or renting a property. It's all about providing the necessary details in a clear and attractive way. From basic property info to contact details, pricing, and special features, every element plays a role.
If you're in the market for high - quality real estate yard signs, we're here to help. We offer a wide range of options to suit your needs and budget. Whether you're an individual agent or a big real estate agency, we can create a sign that will get the job done. Just reach out to us, and let's start the conversation about your next real estate yard sign project.
References
- Real Estate Marketing Handbook, Various Authors
- Best Practices in Yard Sign Design, Industry Research Report